The Ford MyFord Touch® connectivity system is resonating with buyers, ranking as an important part of their vehicle purchase decision. In fact, 56 percent of drivers of 2011 and 2012 models said in owner surveys that MyFord Touch was important to their purchase decision. The popular and flexible system is receiving an upgrade, launching on 2013 Ford Taurus and Flex, as well as for current customers with eligible systems.
For current U.S. customers, Ford will mail out MyFord Touch and MyLincoln Touch upgrade packages that include a USB flash drive with the updated software, a notification letter, detailed instructions for the 60-minute download and an updated user guide. Navigation-equipped vehicle owners also will receive an updated SD card with all-new, updated map data. If preferred, customers also can elect to take their vehicle to a Ford or Lincoln dealer for installation of the upgrade.